What is the cost of a safety feature mentioned in the automobile company memo?

The cost of the safety feature mentioned in the automobile company memo is $11. This figure is likely derived from a range of considerations the company has taken into account, such as production costs, market analysis, and the value added to the vehicle's safety. In the context of the memo, it could reflect the company's aim to balance cost-effectiveness with consumer safety, as they strive to innovate within responsible financial limits. The selection of $11 may also indicate a strategic price point that aligns well with consumer expectations for essential safety improvements in their vehicles. These factors help justify why $11 stands out as the appropriate cost for the mentioned safety feature.